BRING YOUR BRAND TO LIFE
Connect with your customers through memorable and engaging brand identity, packaging, and website design
BRING YOUR BRAND TO LIFE
Connect with your customers through memorable and engaging brand identity, packaging, and website design
Your Website And Branding Should Be Your #1 Sales Tool
Artisan business owners often try to do everything themselves, but investing in professional help with your branding and website can pay big dividends. A great website and engaging branding attracts a larger audience and converts more of your new website visitors to customers. Also, you have more time to spend on other aspects of your business when someone helps with the website and branding tasks.
SERVICES
I design brand components and websites that work together to bring your brand’s personality to life, telling your story. Memorable websites and product packaging create a rich and satisfying experience by immersing your customers in the special world of your brand. Let’s make your website and branding as unique as your artisan business!
BRAND IDENTITY & DIGITAL ASSETS
Logo systems, color schemes, patterns, typography, icons, social media templates, lookbooks, digital brochures
PRODUCT PACKAGING & PRINT ASSETS
Boxes, labels, bottle print designs, business cards, packaging for samples, patterned paper, brochures/flyers for print, thank you cards
WEBSITE DESIGN & PHOTO RETOUCHING
Custom, creative website design in WordPress without the generic template look (with care given to aesthetics, speed, SEO, and privacy), website copy, product photo retouching
Case Study: Bee Bright Candles
Black beehive hexagons pair with fun colors for each Bee Bright Candle scent, and a custom bee illustration makes an eye-catching logo icon.
Case Study: Bee Bright Candles
Black beehive hexagons pair with fun colors for each Bee Bright Candle scent, and a custom bee illustration makes an eye-catching logo icon.
WHAT MAKES MY SERVICES DIFFERENT
ARTISAN EXPERIENCE
I ran my own artisan company for about 14 years, creating not just the products but also the brand identity, website, and product packaging. I worked with several designers on packaging projects and learned what it is like to be on the other end of the designer/client relationship. My experience running a brand gives me an understanding of the challenges you face as a small business owner, and that knowledge makes it easier for me to help you solve problems. For example, boxes can often be designed to serve multiple products in combination with sticker labels if you are a young business on a tight budget.
DETAIL ORIENTED, COLLABORATIVE
I take time to listen to your needs and think through your project so that I can help you tell your brand’s story. We collaborate to achieve the best results and build something beautiful. I like to focus on one project at a time, giving you my full attention.
FLEXIBLE, CUSTOM SOLUTIONS
You don’t have to buy a package that does not fit your needs. Each project is tailored to be a custom fit for the client. Pricing is usually set by the project rather than by the hour so that you can decide ahead whether it works for your budget.
RESULTS YOU WILL LOVE
I want you to love the end result, so we won’t stop working until you are happy. Providing excellent customer service and product quality have always been my top priorities, both in my previous business and in this one. Each project includes several revision rounds, if needed, and we will stay in touch during the early design stage to make sure that the final result is on track with your needs and expectation.
Case Study: Roots & Shoots
Each scent in this artisan perfume brand is wrapped in a beautiful botanical pattern inspired by English cottage gardens, providing a unifying theme consistent with the natural ingredients.
Case Study: Roots & Shoots
Each scent in this artisan perfume brand is wrapped in a beautiful botanical pattern inspired by English cottage gardens, providing a unifying theme consistent with the natural ingredients in the fragrances.
ARE WE A GOOD MATCH?
Choosing a designer for your project can be daunting. We might be a good match if you own a small artisan business and want to work with someone who ran a successful online artisan business and has been in your shoes. I have experience in the fragrance industry and am an especially appropriate choice if you sell fragrance, body/hair products, or candles/home scents.
We might be a good match if:
YOU ARE NOT IN A RUSH
I understand that sometimes you need a project done in a shorter than ideal time frame, but I prefer to have enough time to do a thorough job and give you the best result possible.
YOU ARE AN ARTISAN OR SMALL BUSINESS OWNER
I love working with other creatives to enhance your brand’s story and make shopping your brand a unique and memorable experience. Your packaging and branding should be as special as your artisan products. I also welcome working with small business owners who provide services rather than physical products. I’d especially enjoy working with local small businesses in Sonoma County.
YOU WANT MORE THAN A QUICK LOGO
If you just want a logo design without any other branding work, you can probably find someone to do it for you on one of the popular freelance sites. I’d prefer projects where we work to carry the theme throughout your brand.
Case Study: Scent Stories
A beautiful uppercase serif letter S creates a memorable logo icon, box design, and brand pattern for the artisan perfume brand Scent Stories. The icon looks like a flower, but it is actually made with the serif letter S in a radial repeat pattern.
Case Study: Scent Stories
A beautiful uppercase serif letter S creates a memorable logo icon, box design, and brand pattern for the artisan perfume brand Scent Stories. The icon looks like a flower, but it is actually made with the serif letter S in a radial repeat pattern.
INQUIRE ABOUT YOUR PROJECT
Please reach out with an email if you’d like to discuss a project. I’m happy to consult with you to see if we would make a good team. If needed, we can set up a time for a phone call. If you happen to be local to Sonoma County or thereabouts, we could set up a visit. I look forward to hearing from you.
